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Sunday, April 7, 2019

Depression Symptoms and Warning Signs

Depression Symptoms and Warning Signs

Recognizing Depression and Getting the Help You Need

Young woman lying on couch staringFeeling down from time to time is a normal part of life, but when emotions such as hopelessness and despair take hold and just won’t go away, you may have depression. Depression makes it tough to function and enjoy life like you once did. Just trying to get through the day can be overwhelming. But no matter how hopeless you feel, you can get better. By understanding the cause of your depression and recognizing the different symptoms and types of depression, you can take the first step to feeling better and overcoming the problem.

What is depression?

Depression is a common and debilitating mood disorder. More than just sadness in response to life’s struggles and setbacks, depression changes how you think, feel, and function in daily activities. It can interfere with your ability to work, study, eat, sleep, and enjoy life. The feelings of helplessness, hopelessness, and worthlessness can be intense and unrelenting, with little, if any, relief.
While some people describe depression as “living in a black hole” or having a feeling of impending doom, others feel lifeless, empty, and apathetic. Men in particular can feel angry and restless. No matter how you experience depression, left untreated it can become a serious health condition. But it’s important to remember that feelings of helplessness and hopelessness are symptoms of depression—not the reality of your situation. There are plenty of powerful self-help steps you can take to lift your mood, overcome depression, and regain your joy of life.

What are the symptoms of depression?

Depression varies from person to person, but there are some common signs and symptoms. It’s important to remember that these symptoms can be part of life’s normal lows. But the more symptoms you have, the stronger they are, and the longer they’ve lasted—the more likely it is that you’re dealing with depression.

10 common symptoms of depression:

    1. Feelings of helplessness and hopelessness. A bleak outlook—nothing will ever get better and there’s nothing you can do to improve your situation.
    2. Loss of interest in daily activities. You don’t care anymore about former hobbies, pastimes, social activities, or sex. You’ve lost your ability to feel joy and pleasure.
    3. Appetite or weight changes. Significant weight loss or weight gain—a change of more than 5% of body weight in a month.
    4. Sleep changes. Either insomnia, especially waking in the early hours of the morning, or oversleeping.
    5. Anger or irritability. Feeling agitated, restless, or even violent. Your tolerance level is low, your temper short, and everything and everyone gets on your nerves.
    6. Loss of energy. Feeling fatigued, sluggish, and physically drained. Your whole body may feel heavy, and even small tasks are exhausting or take longer to complete.
    7. Self-loathing. Strong feelings of worthlessness or guilt. You harshly criticize yourself for perceived faults and mistakes.
    8. Reckless behavior. You engage in escapist behavior such as substance abuse, compulsive gambling, reckless driving, or dangerous sports.
    9. Concentration problems. Trouble focusing, making decisions, or remembering things.
    10. Unexplained aches and pains. An increase in physical complaints such as headaches, back pain, aching muscles, and stomach pain.

Is it depression or bipolar disorder?

Bipolar disorder, also known as manic depression, involves serious shifts in moods, energy, thinking, and behavior. Because it looks so similar to depression when in the low phase, it is often overlooked and misdiagnosed. This can be a serious problem as taking antidepressants for bipolar depression can actually make the condition worse. If you’ve ever gone through phases where you experienced excessive feelings of euphoria, a decreased need for sleep, racing thoughts, and impulsive behavior, consider getting evaluated for bipolar disorder.

Depression and suicide risk

Depression is a major risk factor for suicide. The deep despair and hopelessness that goes along with depression can make suicide feel like the only way to escape the pain. If you have a loved one with depression, take any suicidal talk or behavior seriously and watch for the warning signs:
      1. Talking about killing or harming one’s self
      2. Expressing strong feelings of hopelessness or being trapped
      3. An unusual preoccupation with death or dying
      4. Acting recklessly, as if they have a death wish (e.g. speeding through red lights)
      5. Calling or visiting people to say goodbye
      6. Getting affairs in order (giving away prized possessions, tying up loose ends)
      7. Saying things like “Everyone would be better off without me” or “I want out”
      8. A sudden switch from being extremely depressed to acting calm and happy
If you think a friend or family member is considering suicide, express your concern and seek help immediately. Talking openly about suicidal thoughts and feelings can save a life.

If You Are Feeling Suicidal…

When you’re feeling depressed or suicidal, your problems don’t seem temporary—they seem overwhelming and permanent. But with time, you will feel better, especially if you get help. There are many people who want to support you during this difficult time, so please reach out!
Read Suicide Help or call 1-800-273-TALK in the U.S. or visit IASP or Suicide.org to find a helpline in your country.

How depression symptoms vary with gender and age

Depression often varies according to age and gender, with symptoms differing between men and women, or young people and older adults.

Depression in men

Depressed men are less likely to acknowledge feelings of self-loathing and hopelessness. Instead, they tend to complain about fatigue, irritability, sleep problems, and loss of interest in work and hobbies. They’re also more likely to experience symptoms such as anger, aggression, reckless behavior, and substance abuse.

Depression in women

Women are more likely to experience depression symptoms such as pronounced feelings of guilt, excessive sleeping, overeating, and weight gain. Depression in women is also impacted by hormonal factors during menstruation, pregnancy, and menopause. In fact, postpartum depression affects up to 1 in 7 women experience depression following childbirth.

Depression in teens

Irritability, anger, and agitation are often the most noticeable symptoms in depressed teens—not sadness. They may also complain of headaches, stomachaches, or other physical pains.

Depression in older adults

Older adults tend to complain more about the physical rather than the emotional signs and symptoms of depression: things like fatigue, unexplained aches and pains, and memory problems. They may also neglect their personal appearance and stop taking critical medications for their health.

Types of depression

Depression comes in many shapes and forms. Knowing what type of depression you have can help you manage your symptoms and get the most effective treatment.

Major depression

Major depression is much less common than mild or moderate depression and is characterized by severe, relentless symptoms.
  • Left untreated, major depression typically lasts for about six months.
  • Some people experience just a single depressive episode in their lifetime, but major depression can be a recurring disorder.

Atypical depression

Atypical depression is a common subtype of major depression with a specific symptom pattern. It responds better to some therapies and medications than others, so identifying it can be helpful.
  • People with atypical depression experience a temporary mood lift in response to positive events, such as after receiving good news or while out with friends.
  • Other symptoms of atypical depression include weight gain, increased appetite, sleeping excessively, a heavy feeling in the arms and legs, and sensitivity to rejection.

Dysthymia (recurrent, mild depression)

Dysthymia is a type of chronic “low-grade” depression. More days than not, you feel mildly or moderately depressed, although you may have brief periods of normal mood.
  • The symptoms of dysthymia are not as strong as the symptoms of major depression, but they last a long time (at least two years).
  • Some people also experience major depressive episodes on top of dysthymia, a condition known as “double depression.”
  • If you suffer from dysthymia, you may feel like you’ve always been depressed. Or you may think that your continuous low mood is “just the way you are.”

Seasonal affective disorder (SAD)

For some people, the reduced daylight hours of winter lead to a form of depression known as seasonal affective disorder (SAD). SAD affects about 1% to 2% of the population, particularly women and young people. SAD can make you feel like a completely different person to who you are in the summer: hopeless, sad, tense, or stressed, with no interest in friends or activities you normally love. SAD usually begins in fall or winter when the days become shorter and remains until the brighter days of spring.

Depression causes and risk factors

While some illnesses have a specific medical cause, making treatment straightforward, depression is more complicated. Depression is not just the result of a chemical imbalance in the brain that can be simply cured with medication. It’s caused by a combination of biological, psychological, and social factors. In other words, your lifestyle choices, relationships, and coping skills matter just as much—if not more so—than genetics.

Risk factors that make you more vulnerable to depression include:

  1. Loneliness and isolation
  2. Lack of social support
  3. Recent stressful life experiences
  4. Family history of depression
  5. Marital or relationship problems
  6. Financial strain
  7. Early childhood trauma or abuse
  8. Alcohol or drug abuse
  9. Unemployment or underemployment
  10. Health problems or chronic pain

The cause of your depression helps determine the treatment

Understanding the underlying cause of your depression may help you overcome the problem. For example, if you are depressed because of a dead-end job, the best treatment might be finding a more satisfying career rather than simply taking an antidepressant. If you are new to an area and feeling lonely and sad, finding new friends will probably give you more of a mood boost than going to therapy. In such cases, the depression is remedied by changing the situation.

What you can do to feel better

When you’re depressed, it can feel like there’s no light at the end of the tunnel. But there are many things you can do to lift and stabilize your mood. The key is to start with a few small goals and slowly build from there, trying to do a little more each day. Feeling better takes time, but you can get there by making positive choices for yourself.

To cope with depression

Reach out to other people. Isolation fuels depression, so reach out to friends and loved ones, even if you feel like being alone or don’t want to be a burden to others. The simple act of talking to someone face-to-face about how you feel can be an enormous help. The person you talk to doesn’t have to be able to fix you. He or she just needs to be a good listener—someone who’ll listen attentively without being distracted or judging you.
Get moving. When you’re depressed, just getting out of bed can seem daunting, let alone exercising. But regular exercise can be as effective as antidepressant medication in countering the symptoms of depression. Take a short walk or put some music on and dance around. Start with small activities and build up from there.
Eat a mood boosting diet. Reduce your intake of foods that can adversely affect your mood, such as caffeine, alcohol, trans fats, sugar and refined carbs. And increase mood-enhancing nutrients such as Omega-3 fatty acids.
Find ways to engage again with the world. Spend some time in nature, care for a pet, volunteer, pick up a hobby you used to enjoy (or take up a new one). You won’t feel like it at first, but as you participate in the world again, you will start to feel better.

When to seek professional help

If support from family and friends and positive lifestyle changes aren’t enough, it may be time to seek help from a mental health professional. There are many effective treatments for depression, including:
Therapy. Effective treatment for depression often includes consulting a therapist who can provide you tools to treat depression from a variety of angles and motivate you to take the action necessary. Therapy can also offer you the skills and insight to prevent depression from coming back.
Medication may be imperative if you’re feeling suicidal or violent. But while it can help relieve symptoms of depression in some people, it isn’t a cure and is not usually a long-term solution. It also comes with side effects and other drawbacks so it’s important to learn all the facts to make an informed decision.

Where to turn for help

In the U.S.: Find DBSA Chapters/Support Groups or call the NAMI Helpline for support and referrals at 1-800-950-6264
UK: Find Depression support groups in-person and online or call the Mind Infoline at 0300 123 3393
Australia: Find Support Groups and regional resources or call the SANE Help Centre at 1800 18 7263
India: Call the Helpline (India) at 1860 2662 345 or 1800 2333 330. (Vandrevala Foundation).

Suicide prevention help

In the U.S.: Call National Suicide Prevention Lifeline at 1-800-273-8255
UK and Ireland: Call Samaritans UK at 116 123
Australia: Call Lifeline Australia at 13 11 14
Other countries: Visit IASP or International Suicide Hotlines to find a helpline near you

Recommended reading

Understanding Depression – The many faces of depression and how to find relief. (Harvard Medical School Special Health Report)
Signs and Symptoms of Mood Disorders – Signs of depression and bipolar disorder. (Depression and Bipolar Support Alliance)
Atypical Depression: What’s in a Name? – Symptoms, diagnosis, and treatment of atypical depression. (American Psychiatric Association)
What Causes Depression? – Including genes, temperament, stressful life events, and medical issues. (Harvard Health Publishing)
Depression and Other Illnesses – Illnesses that often co-exist with depression, and how this impacts treatment. (Depression and Bipolar Support Alliance)
Co-occurring Disorders and Depression – How medical disorders can affect depression and vice versa. (Mental Health America)
Authors: Melinda Smith, M.A., Jennifer Shubin, and Jeanne Segal, Ph.D. Last updated: November 2018.

Tuesday, April 2, 2019

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Monday, March 11, 2019

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Wednesday, January 30, 2019

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Sunday, January 27, 2019

6 Benefits of Webinars for Your Business

Benefits of Webinars for Your Business

Benefits of Webinars for Your Business


Are you planning to start creating webinars for your business?

Do you want to know the benefits of webinars for your business before you start?
Well, webinars are taking over the digital content marketing by storm.
Commonly known as web conferencing, it is a service that all multicast video or audio conferencing to occur even when the participants are from different locations.
Using online technologies like TCP/IP, webinars have been made possible.

Most companies consider webinars as the next big thing in the marketing industry because it offers interaction with guests and real-time connectivity.
If you are planning to start a webinar to promote your company here are some of the amazing benefits of webinars for your business you need to know.

1- Build trust
Webinars will allow you to build trust by putting the real face of your business in front of the audience.
You will be able to showcase the following aspects of your business.
  1. Expertise
  2. Abilities
  3. Services
  4. Industry knowledge
  5. Products
  6. Skills
You will be able to interact with your audience and show them the value you can deliver through your products and services.

2- Create new business relationships

In the webinars, you will not only invite your customers but also some of the top industry leaders, startups and entrepreneurs.
If they know about your business, they might show interest in having a partnership with you.
It will also help you to build a strong relationship and networks in the industry that will be helpful for you in the long-run.
You will be able to let your prospects know about your business at a deeper level.

3- Know your audience

There is a special question and answer session in all webinars where your customers and guests will ask a various question about your products and services.



If you will pay closer attention you will notice that these questions are related to what your customers want.
It will allow you to understand your customers better and you will be able to deliver the services that they want.

4- Increase brand awareness

If you are delivering high-quality content through your webinars it will get easier for you to promote your business. People will trust what you say.
It will allow you to increase sales pitch presentation. It will allow you to get more exposure for your business.
Every time you will arrange a new webinar for the audience you will notice that your number of guests will increase.


5- Affordable marketing tool

One of the best benefits of webinars for your business is that it is the most cost-effective marketing tool.
All you need is a smart device and a strong WiFi connection and you can convey the message that you want. There is no need to book an entire conference hall for the services or pay for lunch/dinner of your audience.

6- Record and generate income

Once you notice that your guests are increasing you can generate some extra money from your webinar.
All you need to do is record the webinars and make them available on your website at an affordable cost.
Only to relive the moment or share your wisdom with others there are many customers who will surely buy your webinars.

Bottom line

Assure that your webinar is well-thought out and properly planned because that is the only way you can answer all the questions of your customers.
It will allow you to deliver value and increase the credibility of your business. It is a perfect marketing tool to increase your sales and revenue.


Why Small Business Brand Marketing Doesn’t Work and Direct Response Does.

Why Small Business Brand Marketing Doesn't Work And Direct Response Does


Why Small Business Brand Marketing Doesn't Work And Direct Response Does


As a small business consultant who has worked with owners from a variety of different industries, I have yet to see the branding approach outperform strategical direct response marketing.
It’s been my experience that new or recently established small businesses tend to operate on an extremely limited budget when it comes to advertising and marketing. And the way a business owner invests these miniscule funds can ultimately become the difference between overwhelming success or a dismal failure.
But before going further, let’s take a quick look see at what brand marketing is and why I don’t recommend it for any small business.
First off, I’m not talking about your brand image such as your logo or website. Every business should have a distinctive look and feel that sets them apart from its competition.
What I’m referring to is the marketing strategy you take to attract customers and get sales.
Most advertising representatives will tell you that branding your business is crucial for “top of mind” awareness.
Their “pitch” will convince you that you need to use the radio, tv, billboard, social media, etc. to deliver your message repeatedly so when one of those prospects are in the market for your service they’ll remember your ad and will contact you first.
This theory might work if there weren’t hundreds of other businesses battling to win over the same prospects as you are.
Its a proven fact that people have become completely numb to advertising as we once knew it. For you to be successful with brand marketing you’ll need to have a monsterous budget and ample time to realize any return from your efforts.
This is why the majority of companies that use branding as a marketing method are large corporations which not only have deep pockets, but do it for many reasons outside of just acquiring new customers.
Large corporations need to promote their brands to appease stock holders, investors, marketing expenditures (yes, they must spend a set amount on advertising every year), and more.
Small businesses don’t need to observe any of these nuances and can focus their marketing directly on obtaining new customers.
So to state it clearly, small business owners shouldn’t copy the branding strategies of large corporations and are better off adopting methods that generate an immediate return for their money.
Direct response marketing is what allows small business owners to achieve measurable returns in a short time frame, while eliminating the guesswork of whether your advertising is working or not.
Direct response marketing, done correctly, will strategically target your ideal customer and entice them to take action NOW, rather than later.
Let me put it to you like this, if you only had a marketing budget of $10,000 or less and need customers yesterday to sustain your business, would it be best to brand your business with the hope that customers will eventually remember you in the future or go directly after prospects who could use your services NOW?
Well that’s the difference between brand marketing and direct response marketing.
I haven’t yet met a small business owner who can leisurely wait months or even years to get a customer from marketing they’re investing in today.
In fact, most of the small businesses I’ve consulted need a marketing plan to get customers instantly or risk closing their doors within 6 to 12 months.
Benefits of Direct Response Marketing:
1) Targeted Campaigns –
One of the biggest advantages of direct response marketing over brand marketing is that it’s targeted to a business’s ideal prospect.
Unlike branding, where a message is “shotgun” delivered to a general audience, direct response is like using a sniper rifle to hit an exact target.

Direct response will require you to perform more upfront research on your market, your customer and the needs of that customer, but the results are immediate.
When you learn how, when, why and where your ideal customer buys you can formulate a message that will appeal to them specifically.
Even knowing who your ideal customer is… what’s their income, their hobbies, do they have children, are they homeowners; these are all criteria you need to discover to execute an effective direct response marketing campaign.
2) Lead Generation –
Getting your prospects to take an immediate action is the focal point of direct response marketing.
This action normally involves the prospect sharing their contact details like a name, email address or phone number so you can follow up with future offers.
By presenting your prospects with an irresistible offer in return for their information you can be proactive in developing rapport and guiding them towards purchasing your services.
Response eliminates guessing. No longer do you have to wonder if someone “out there” is interested in what you have, now the number of responses you obtain will help confirm the success of your marketing message.

3) Funnel Management –
In case you don’t know, a marketing funnel represents the steps it takes to convert a lead into a sale.
With direct response marketing you have control over the entire buying process and can accurately pinpoint the steps that work and ones that need improvement.
For instance, you might have a great offer that pulls in loads of leads, but maybe the tools you use for following up are weak. With this data you can tweak your follow up where necessary and proceed to turn those leads into sales.
4) List Building –
I always advocate the importance of list building to small businesses, because a list is easily the most vital asset ANY business can have.
When you have a growing list of prospects/customers that you can communicate with at any time, you can dramatically increase profits by selling more to previous customers and requesting referrals.
The absolute worst thing to do in business is to make a sell to a customer and have no way to reach out to them for future purchases.
But that is the very reason why most small businesses have to pour unnecessary amounts of money into advertising. They fail to embrace the long-term value of a customer they’ve already paid for, and prefer wasting more money on trying to get new customers.
If there were a “secret” to succeeding in business, it would be to make as much money as possible serving the customers you currently have.
It’s so much more profitable to upsell current customers than it is to acquire new ones.
My conclusion is this… Brand marketing for a small business is a waste of time and money.
If you want an immediate return for your Investment practice direct response marketing which will assist you with filling your funnel with leads, converting the leads to sales and getting loyal customers to buy more, more often.